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Uncomplicated sophistication, Isabelle Fox is a fashion brand for the modern woman.

Isabelle Fox


Isabelle Fox - Brand Identity

Founder Isabelle Waring established the label in 2016 after seeing a gap in the market for timeless silhouettes with a contemporary sensibility. Inspired by her grandmother Marie’s career as a couture seamstress in the 1960s and 1970s, Isabelle created the brand’s name by amalgamating her first with Marie’s last.

We created a bespoke logotype and logomark which contains the initials of the founder Isabelle Waring as well as those of her grandmother Marie Fox. Alongside this, we created the social strategy, full packaging suite and e-commerce shopify site.

  • Brand Identity
  • Identity Systems
  • Illustration
  • Packaging
  • Social Media
  • Website Design